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I went to the best sushi restaurant ever the other night, and I wanted everyone to know about this little hole in the wall. So I did what any other generation Y would do; I posted my experience to good ole Facebook. It was a typical post; I got a couple of comments from my friends, asking where it was etc… A couple days later I did my usual login to Facebook for my daily intake of being social, and as soon as I did something caught my eye. It was little link with a picture of a sushi roll promoting coupons to your email. This little advertisement started to build a correlation from my first sushi post earlier in the week, to this little harmless advertisement. I began to think about how this advertisement is just the beginning, with the Internet, social media and humans being more connected on the web. All our actions are ever getting more and more targeted for marketers and advertisers. People get ready the future is upon us where marketing will be targeting not a segment, but YOU!
I went to the best sushi restaurant ever the other night, and I wanted everyone to know about this little hole in the wall. So I did what any other generation Y would do; I posted my experience to good ole Facebook. It was a typical post; I got a couple of comments from my friends, asking where it was etc… A couple days later I did my usual login to Facebook for my daily intake of being social, and as soon as I did something caught my eye. It was little link with a picture of a sushi roll promoting coupons to your email. This little advertisement started to build a correlation from my first sushi post earlier in the week, to this little harmless advertisement. I began to think about how this advertisement is just the beginning, with the Internet, social media and humans being more connected on the web. All our actions are ever getting more and more targeted for marketers and advertisers. People get ready the future is upon us where marketing will be targeting not a segment, but YOU!
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